CONTENT WRITING & MARKETING
Welcome to my work as a storyteller, marketer, and content writer, all tied into one. This page covers my work with Quantive as a B2B Content Marketer and Social Media Manager, as well as my personal content creation.
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Scroll to find links to articles, whitepapers, and other long-form writing.
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Use the live navigation menu (desktop) to find specific subjects or content types, or click the hyperlink anchor text below.​
STRATEGY EXECUTION
Check out examples from the strategy execution content cluster I built with Quantive. These articles explore what modern strategy execution looks like, why it's important to connect strategy and execution seamlessly, and ultimately, how to improve your strategic process.
OKRS AND GOAL SETTING
Explore the full OKR content cluster I developed with Quantive. These articles went through various iterations and updates as the OKR environment evolved from 2021 to 2023. Included are the full range of content funnel pieces, from top to bottom.
MANAGEMENT AND LEADERSHIP
This sections shows the executive leadership content I was involved in with Quantive. Articles were informed through one on one interviews and yearly reports from major firms like McKinsey and Deloitte, ranging from general leadership to role-specific insights.
FUTURE OF WORK
On the backend of the pandemic, there was a distinct lack of "future of work" content in the enterprise world — so many questions and uncertainties. This content cluster represents the journey in answering these questions and positioning software to help the modern business.
BUSINESS OBSERVABILITY
Business observability is the next phase in data-driven decision making. By reducing the lag in feedback and using predictive forecast models, business observability is a burgeoning field which will alter the future of business strategy and agile operations.
DE&I and ESG
Our world is rapidly changing, physically and interpersonally. DE&I helps us understand our people and ESG keeps us publicly accountable, understanding these areas of business and how to improve them is mission critical. This content explores all the fundamentals.